III. Testimonials

"Tom thank you again for what I know will be a highly memorable event... This is great stuff. ..you really got what is normally a slow-to-motivate morning crowd up and running! I am totally excited when I think of the potential for other events like this for the Chicago AMA."

Laurie Hachmeister
President
B2B Division
Chicago AMA


Chicago AMA
This show featured audience interviews, music, prizes and two special guests who talked about how they applied experience economy principles to win and keep customers!

"Bravo!

Thank you so much for appearing at the May 2003 meeting of the Chicago chapter of the American Business Women's Association.

Your presentation on the Experience Economy was entertaining, dynamic and placed the subject in a context that our members, all
small business owners and managers, could appreciate and apply.

We especially appreciated your versatility and ability to go with flow -- you certainly can present a wonderful lecture in challenging and unorthodox circumstances!"

Melinda Sigal
President, Chicago Express Chapter
American Business Women's Association


"Great job last night. The audience was into the event more than any other event I have attended. So, give yourself a goody...you earned it."
Bill Teller
General Sales Manager
Leadership Network Corporation

University of Chicago Graduate School of Business
Marketing Roundtable

"Wow! What a blast! Tom's presentation on the experience economy was a compelling, fun, informative and highly interactive event. What a great way to learn about this important marketing dynamic. I loved the talk show format and the prizes. I'd definitely attend this again."

Terran D'Andrea
TMD Marketing, former Regional Marketing Manager, BroadVision

"Thanks for a great presentation! There was a lot to absorb so I'm looking forward to looking at the presentation materials again. Thank you for a fun and thought-provoking experience!"
Moira Sullivan
Rotary International
Chicago Chapter MENG
Marketing Roundtable

"On behalf of the Marketing Executive Networking Group, I want to thank and commend you on your fantastic presentation on the Experience Economy.

Our embers were totally engrossed in the subject matter due to your outstanding ability to make it a participatory discussion. Based upon member comments I received over the following few days, I know that even our senior level marketing executives came away with a new appreciation for how Experiential Marketing is the next major"must-have" to succeed in today cluttered and undifferentiated marketplace.

As our membership continues to grow, I would like to have you hold a place on your calendar every six months so you can share your insights and updates on the Experience Economy with the Marketing Executive Networking Group.

You have clearly raises the bar for guest speakers at MENG and challenged me to seek the extraordinary to "follow your act".

Thank you again and keep us posted on latest trends in the Experience Economy."


Harvey Popolow
Midwest Regional Chair
National Executive Committee
Marketing Executive Networking Group.

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